YouTube, WMG, music pact

Tuesday, October 6, 2009 6:30 PDT -07:00   Featured  


YouTube, WMG, music pact

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Music videos from Green Day and Metallica will, “begin reappearing on YouTube by the end of the year” says the Los Angeles Times.

That’s because giant online advertising company Google has, “struck an agreement with Warner Music Group,” the smallest of the Big 4 corporate music gang, the other three being Vivendi Universal, EMI and Sony Music.

Warner, still trying to push its Choruss music licensing scheme onto gullible American universities, “will be able to sell advertising surrounding its artists’ work and split the proceeds with the website,” says the story, noting, “The label can also identify its songs on user-created videos, and make money on these videos.”

Lest we forget, among its triumphs, Green Day supplied the music for the Apple / RIAA / Pepsi coalition which pilloried 16 innocent American teenagers, holding them up as copyright criminals and thieves to millions of people attending the 2004 Super Bowl.

However, although Warner boss Edgar Bronfman Jr’s seen kids have, by his own admission, ‘probably’ shared music, they were never in any danger of being held up in a similarly bizarre spectacle.

And Metallica is now indelibly marked as one of the first, if not the first, major bands, to attack P2P file sharing with a lawsuit.

Meanwhile, Bronfman, “became personally involved in negotiations to help strike a deal that YouTube described as ’sustainable’,” says the LA Times.

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