National Film Board of Canada iPhone app
p2pnet news view Advertising | P2P:- Has ever a commercial product, not overly special, when you get right down to it, been accorded the same kind of hysterical (and free) mainstream media adulation as the iPhone?
The iPod, maybe.
One is a digital music player and the other, a cellphone with bells and whistles.
And that’s it.
But companies and individuals are falling over themselves, spending their own (or someone else’s) money to build applications to make it even more commercially attractive.
Why? So they can be linked to the frenzied adulation it engenders, hopefully raising their own profiles in the process.
And Apple is laughing all the way to the bank.
The latest concern to fall under the iSpell, not to mention the Steve Jobs Reality Distortion Field, is The National Film Board (NFB) of Canada.
An agency of the government of Canada, it’s spent taxpayers’ money to develop an iTunes application which allows iPhone and iPod Touch users to access its free video library.
But that isn’t, perhaps, very surprising considering its recent Microsoft debacle.
It had an amazing idea which wasn’t dissimilar to this current venture.
Let everyone see NFB films online!
Sadly, however, some visitors found, “We have detected that you do not have all the requirements to access the TVOS interface which requires the Microsoft Silverlight plug-in. Click the button below to install it, then refresh this page,.”
Taxpayers funded that too, as well the cost of developing something new.
These days anyone can watch NFB flicks, many of which are outstanding, without Microsoft’s help.
Now, “This new application makes the NFB one of the leaders in the field of digital accessibility,” boasts the NFB.
Great.
But can anyone with any cellphone use it?
Or is this feature again locked exclusively into another hard-core commercial enterprise?
The NFB doesn’t say.
Stay tuned.
First they ignore you, then they laugh at you, then they fight you, then you win ~ Mahatma Gandhi
NFB films online – NFB admits MS Silverlight not ‘ideal’, January 26, 2009
October, 2009
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