The world’s biggest online retailer of indie music, and the second-largest online retailer behind only iTunes, has announced that sales have surpassed the 200 million mark.

eMusic established its current subscription model in 2003. These 200 million music downloads were sold in the US and the EU. eMusic sells up to about seven million legal music downloads a month.

“Fiery Crash” by Andrew Bird was the 200-millionth music download on eMusic. We have no idea who Andrew Bird is.

eMusic continues to do a good job of satisfying its customers and is one of the more reputable download services out there. The company has sold 100 million music downloads since December 2006 — and the numbers look set to keep on increasing. Indie labels are given a place to sell their music and reach a massive audience that they would other find more difficult to reach.

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